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More than 200 attend "Ready to Rebound" Business Conference

SIOUX FALLS – About 230 people representing independent businesses in the area attended the “Ready to Rebound!” Sioux Falls Business Conference Wednesday at Augustana College.

The hands-on conference focused on providing strategies for independent businesses to position themselves for a successful rebound once the economy improves. The conference was presented by the Sioux Falls Business Journal and Augustana.

Dr. Robert Wright, who will join the Augustana faculty in the fall as the Nef Family Chair of Political Economy, gave the keynote address. Rudy and Marilyn Nef of Milbank, SD, were in the audience. The Nef family provided the endowed faculty chair, which is the second fully funded endowed faculty chair at Augustana. The first, the Gubbrud/Kapplinger Endowed Chair, was established in 2005 by former J.C. Penny International President George Kapplinger and his wife, Gay, who met while students at Augustana.

Breakout sessions concentrated on the areas of marketing, real estate, finance, human resources, and technology and the web. Members of the Augustana administration and faculty moderated the sessions.

Bob Preloger, Vice President for Marketing and Communications at Augustana and moderator for the session on marketing, said the conference was well received by the participants. “One of our strategic objectives is to collaborate with local resources and businesses to enhance life in our community. Based on the overwhelmingly positive reactions from conference participants, we are excited about continuing this important collaboration with Argus Leader Media and many small and medium size businesses in the community.”

Picture above right: Doug Goodale from Hegg Companies, Inc., Michael Bender from Bender Commercial Real Estate, Dennis Breske from NAI of Sioux Falls, and Nick Gustafson from Bender Commercial Real Estate, shown from left, made up the panel for the real estate session at the “Ready to Rebound” business conference held at Augustana. At right is Shelly Gardner, assistant professor of Business Administration at Augustana, who served as the moderator.

Read about the conference in the Argus Leader.