Augustana PRSSA Wins Honors
Augustana PRSSA (Public Relations Student Society of America) students won first place in three out of four categories at the annual Minnesota PRSA Classics Awards — the first year the group has had multi-award winners. Augustana has now won 11 Classics Awards (out of 14 finalists) since 2006.
Augustana's 2018 winners are:
- Feature Writing: " A New Appreciation for the American Soldier," Leah Blom (pictured at right). Blom also received a second and a third place vote as a finalist in campaigns titled "Sioux Falls Gold" and "Dress for Success" (with Carol Lein, Tabitha Merkle and Kali Trautman.)
- Personal Branding/Portfolio: " Eastern Europe: Cultural Trauma, Communication, and the Camera," Grace Fjellanger.
- Digital and Social Media Campaigns: "No Meth Ever," Augustana PRSSA. Team members were: Brooke Christenson, Rachel Damhof, Grace Fjellanger, Riley Nordquist and recent Augustana alumni Peter Bakk, Grace Gering, and Taylor Wallace. This campaign also won South Dakota Attorney General Marty Jackley's statewide competition among South Dakota universities.
Since 1978, the Minnesota PRSA Classics Awards have recognized hundreds of organizations for excellence in public relations. The Classics are presented annually to public relations practitioners who, in the judgment of their peers, have successfully addressed a communications challenge with exemplary professional skill, creativity and resourcefulness. In the student categories, Augustana competes against students from universities in Minnesota, South Dakota, North Dakota and parts of Wisconsin.
About Augustana PRSSA
Augustana PRSSA is an award-winning, nationally affiliated student organization that helps organizations meet their communication goals and objectives. It has hosted communication workshops, worked with a variety of clients (with its own PR firm), designed networking opportunities, planned and hosted events such as Sioux Empire Adoption Fair, and conducted field trips to Sioux Falls and Minneapolis to learn more from professional public relations practitioners. All students are welcome. For more information, contact Professor Michael Nitz, chair of the communication studies department.